journalist
by training
creative
by nature
Hi, my name’s Ruth Ellen. I’m a journalist by training, a creative by nature, and a problem solver by practice. Driven by curiosity, I innovate solutions and amplify teams with my skills in writing, strategy, leadership and design.
Beyond that, I’m a Northwestern graduate who studied journalism, integrated marketing communications and design.
Scroll to see what I’ve been working on!
problem
solver
by practice
Ruth
Ellen
Berry
Lurie Children’s
Service Design
Bud Light
Public Relations
Joann Fabric
Brand Strategy
Folger’s
Brand Strategy
Course Projects
Adobe
Brand Strategy
Writing Samples
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Editorial Marketing Profile for Dunavant Logistics
“Few people can say that they view their job as a hobby. Even fewer can say their job is their hobby after 24 years. Dunavant employee Dora Campos is one of those people. For over two decades, Dora’s dedication and enthusiasm have guided Dunavant trucking in La Porte, Texas, where she continues to inspire her employees today.”
Written for Doug Carpenter & Associates in 2022.
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CEO and Founder of her own PR agency, Savannah Engel is turning to TikTok to share her experience as a fashion publicist and how she’s changing the industry.
“Savannah Engel fell into fashion—literally. Engel shattered her leg on a ski trip for her 30th birthday in 2017. During her recovery, Engel’s best friend and founder of Markarian fashion label, Alexandra O’Neill asked her to do PR for her emerging brand. Engel had held off on the idea of working with O’Neill until “heavy, heavy painkillers” convinced her to agree.
Today, the 35-year-old founder and CEO of Savannah Engel PR is changing the industry with her community-focused approach to public relations, working with everyone from Meghan Thee Stallion to Martha Stuart.”
Written for a Magazine Journalism course in 2022.
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Sponsored Article in Memphis Health and Fitness Magazine for SpiritedAF
“Memphis’ sweltering temps call for creativity behind the bar without the hangover. Whether you’re taking a night off before a big race, looking for a healthier alternative, or have fully committed to an alcohol-free lifestyle, these refreshing non-alcoholic poolside beverages will leave you with no regrets or next-morning consequences.”
Written for Doug Carpenter & Associates in 2022.
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Sponsored Article in Memphis Magazine for ARTsMemphis
“Go behind the scenes of traditional sporting fashion, experience the magic of metal, listen to the new sounds of soul, and learn polaroid emulsion printing this week around town."
Written for Doug Carpenter & Associates in 2022.
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Read more writing samples here.
Contact me.
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Looking to hire me? I'd love to hear from you! You can reach me at ruthellenberry@gmail.com
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Click here to learn more about me!